Business growth agency focused on measurable revenue outcomes
Full-funnel growth across acquisition, conversion and retention, measured against CAC, payback and lifetime value, not vanity metrics.
What a business growth agency does
A business growth agency is built to increase revenue by improving the whole system, not just running isolated marketing campaigns. We start with discovery: customer journey mapping, channel and funnel audits, and measurement checks to find where growth is leaking. Then we deliver a 90-day roadmap and execute in weekly sprints across acquisition, activation, conversion and retention. Work is prioritised against outcomes like qualified pipeline, CAC payback, churn and LTV, so the programme compounds instead of restarting each month.
Full-funnel discovery and audit
Audit your funnel, channels and tracking to find the constraint, so effort shifts from guesswork to the highest ROI levers.
90-day roadmap and sprints
Turn strategy into a prioritised backlog and weekly delivery cadence, so progress is visible and momentum builds month on month.
Revenue-linked measurement
Report against pipeline, payback and retention, so leadership can make confident calls on budget and channel mix.
Stop guessing what will work
- Constraint-led growth roadmap
- Weekly sprint execution cadence
- Clear revenue accountability
Acquire demand, not just traffic
Growth starts with acquiring the right demand through a channel mix that fits your business model. We combine demand capture channels like paid search and high-intent SEO with demand generation through paid social, content distribution and partnerships. Instead of optimising for clicks, we optimise for quality: qualified leads, pipeline value, purchases or activated sign-ups. Creative, targeting and landing pages are tested together, so learnings travel across channels and you avoid wasting spend on traffic that cannot convert.
SEO and content foundations
Build technical SEO and intent-led content that compounds, capturing demand from buyers actively researching problems and solutions.
Paid search and paid social
Run performance media with clean conversion events and fast creative iteration, scaling what drives pipeline or purchases and cutting waste.
Nurture and proof distribution
Use email, retargeting and proof assets to move prospects from interest to decision, improving conversion rates without increasing budgets.
Convert and retain for compounding growth
If conversion or retention is weak, acquisition becomes expensive and unpredictable. We improve conversion rates with CRO and funnel optimisation, then strengthen retention through onboarding, lifecycle messaging and expansion plays. We also align marketing and sales operations so handoffs are clean and reporting is reliable. That makes it easier to identify leakage, shorten sales cycles, and improve close rates. The outcome is healthier unit economics, stronger repeat revenue, and growth that holds as you scale.
CRO and funnel optimisation
Prioritise and run tests on key pages and steps, improving message match and reducing friction so more demand becomes revenue.
Retention and lifecycle programmes
Build onboarding, nurture and win-back sequences that increase activation and reduce churn, lifting lifetime value and stability.
RevOps alignment and reporting
Connect tracking and CRM data so pipeline and revenue impact are visible, improving forecasting and decision-making across teams.
Sales, marketing and ops aligned
- Cleaner handoffs, faster cycles
- Better lead quality over time
- One view of performance
SEO that compounds, not a checklist
Organic growth is a mix of technical hygiene, content that earns clicks, and authority building that is genuinely deserved. We treat SEO as a product, with a backlog and a cadence, rather than a one-off project. Technical work covers crawlability, site architecture, Core Web Vitals, schema markup and index management. On-page work is driven by search intent and the real questions buyers ask at each stage. Off-page focuses on link earning through useful assets, partnerships and digital PR rather than spam. For example, for a B2B brand we might build a set of comparison pages for demand capture, a small research piece to earn links, and a library of problem-led articles that support sales calls. The outcome is more qualified traffic, better brand credibility, and lower dependency on paid media over time.
Why Growthcurve
- Unlimited creative production included
- No commission on spend
- Real-time performance dashboard
Lifecycle marketing that increases LTV
If you only optimise acquisition, you end up paying more for the same customers. We build lifecycle systems that raise retention and expansion, using email, SMS where relevant, and CRM workflows that feel personal without being creepy. We set up segmentation based on behaviour and value, then design flows for onboarding, activation, replenishment, win-back and referral. In practice that can include RFM modelling for ecommerce, lead scoring for B2B, or product usage triggers for SaaS. We also help you capture first-party and zero-party data with preference centres and progressive profiling, so targeting stays resilient as privacy changes. When we ran a lifecycle audit for one team, we found revenue sitting in overlooked moments, like post-purchase education and renewal risk signals. The outcome is a healthier blended CAC and a marketing engine that keeps paying you back.
Measurement you can trust and use
Attribution arguments waste time and block good decisions. We set measurement up so it is good enough to guide spend, creative and roadmap choices, and we are honest about what is knowable. Tracking work can include GA4 hygiene, conversion event design, server-side tracking where appropriate, and consistent UTMs. Reporting lives in a real-time dashboard, with views that match how you run the business, such as channel performance, funnel conversion, cohort retention and creative learnings. We also use incrementality thinking where it matters, like geo holdouts or controlled tests for bigger budget shifts. For example, if brand search rises after a video push, we look at the whole picture rather than declaring victory based on last click. The outcome is faster iteration and fewer surprises in board meetings.
Operating rhythm, SLAs and ways of working
Good marketing is mostly good operations. We set a working rhythm that keeps delivery moving and prevents strategy decks from becoming a comfort blanket. You get a named lead, specialist channel owners, and access to top-tier US and UK talent, scaled up or down based on your needs. We agree response times, approval flows and who owns what across creative, landing pages, tracking and budget changes. Campaign planning happens in short cycles, with clear priorities and a shared backlog, so work does not disappear into a black box. We also help your internal stakeholders, like product, sales and finance, stay aligned with what marketing is doing and why. The outcome is a calm, consistent cadence, less context switching, and a team that behaves like your internal staff while staying on a monthly rolling basis.