Business growth marketing that compounds revenue month after month

We build a full-funnel system that improves acquisition, conversion and retention, with weekly experiments and clear reporting.

Full-funnel growth system
Weekly evidence-led experiments
Real-time performance dashboard

From activity to outcomes

Many teams do more marketing but do not get more growth because effort is not connected to outcomes. We align your growth work to measurable business metrics, then build a weekly operating rhythm that turns data into decisions. That includes experimentation, measurement, and clear accountability across channel and funnel work. The result is fewer random initiatives and more compounding wins you can defend in leadership meetings.
  • Business metrics, not vanity
  • Weekly experimentation cadence
  • Clear ownership and accountability

Build the growth system

Business growth marketing works when you stop treating channels as separate projects and start managing the full funnel as a system. We map your journey from first touch to repeat purchase, then pick the one or two constraints holding back revenue. From there we run weekly experiments across messaging, offers, landing pages and channel mix. You get a prioritised roadmap, clear owners and a measurement setup that ties activity to outcomes like CAC, payback and LTV.

Full-funnel diagnostics

Audit acquisition, activation, conversion and retention to find the biggest drop-offs. Build a conversion waterfall so the team knows exactly where growth is leaking and why.

Experiment prioritisation cadence

Create a backlog scored by impact and effort, then ship on a weekly rhythm. This keeps progress measurable and prevents slow, opinion-led projects.

Unit economics guardrails

Track CAC, LTV and payback by channel and cohort. Scale only what stays profitable, and stop spending where growth looks good but unit economics fail.

Acquire demand efficiently

We grow top of funnel with a balanced mix of fast signal and compounding returns. Paid acquisition provides rapid feedback on positioning and offers, while SEO and content build long-term demand capture. We test creative and audiences continuously, then scale budgets only when conversion quality and payback hold. You also get unlimited creative production included, so you are not stuck waiting on assets while competitors iterate.

Paid media with discipline

Run structured tests across Meta, Google, TikTok and LinkedIn where relevant. Optimise for qualified conversions and payback, not only cheap clicks or lead volume.

SEO and content authority

Build pages that match real buyer intent and remove friction from click to conversion. Use content clusters and technical fixes to create compounding, high-quality traffic.

Creative velocity at scale

Ship new angles, proofs and formats every week to beat fatigue. Unlimited creative production keeps testing moving and improves performance without increasing management load.

Convert, retain, expand

Sustainable growth comes from improving what happens after the click. We lift conversion rates through landing page and offer testing, then build lifecycle programs that drive repeat purchase and expansion. Segmentation and personalisation are based on behaviour, not guesswork, so the right message reaches the right cohort at the right time. This increases LTV and reduces churn, giving you more room to scale acquisition without sacrificing profitability.

CRO and funnel optimisation

Test messaging, offers and page layouts to remove conversion friction. Focus on the steps that unlock revenue: demo bookings, checkout completion, and activation milestones.

Lifecycle automation and RFM

Segment customers by recency, frequency and value, then trigger journeys for onboarding, win-back and upsell. This increases repeat purchase without constantly increasing acquisition spend.

Referral and advocacy loops

Turn happy customers into a channel with referral mechanics and proof capture. Use simple incentives and clear moments to ask, then track referral quality and downstream LTV.

Built to move fast

Growth stalls when execution is slow: creative takes weeks, tracking is unclear, and teams cannot run enough tests to learn. Growthcurve is built for speed, with specialists who ship weekly and a proprietary suite of AI marketing tools that helps scale output. You also get a real-time dashboard, so progress is visible without chasing updates. This is how you break through growth ceilings beyond traditional ads.
  • 10x faster than typical teams
  • Proprietary AI tool suite
  • Unlimited creative production included

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Aligned incentives, clear visibility

Business growth marketing needs accountability and aligned incentives. We do not charge commission on your ad spend, so recommendations are based on performance, not budget size. Engagements are monthly rolling, which keeps flexibility while maintaining momentum. You also get transparent reporting through a real-time performance dashboard, so you can see what is being tested, what is working, and what is changing next.
  • No commission on ad spend
  • Monthly rolling engagement
  • Real-time performance dashboard
What is business growth marketing in practical terms?
Business growth marketing is full-funnel work designed to increase revenue efficiently, not just generate leads. It connects acquisition, conversion, retention and referrals into a single system with measurable outcomes. In practice, that means improving demand generation, tightening conversion paths, and building lifecycle programs that increase LTV. The focus is compounding improvements you can scale, not one-off campaigns.
How is growth marketing different from traditional marketing?
Traditional marketing often focuses on awareness and campaigns, sometimes without tight feedback loops. Growth marketing is built around measurement and iteration, so you can learn quickly and invest where the evidence is strongest. It also spans the whole funnel, including activation, retention and expansion, not only top of funnel. This is why growth marketing can improve unit economics, not just traffic or impressions.
Where should we start if growth has stalled?
We start by finding the constraint, not adding more channels. That means mapping your funnel and building a conversion waterfall from first touch through to revenue and repeat purchase. Common bottlenecks include weak offers, low landing page conversion, poor lead qualification, slow sales follow-up, or churn that wipes out acquisition gains. Once the main constraint is clear, we prioritise tests that can unlock it fast.
Which metrics matter most for business growth marketing?
The best metrics are those that connect directly to revenue and efficiency. That typically includes CAC, payback period, conversion rates at key steps, retention by cohort, and LTV. We avoid relying on vanity metrics like clicks or raw lead volume without quality. When metrics are set up properly, you can scale confidently because you know which channels and cohorts produce profitable growth.
How do you prioritise experiments across the funnel?
We build a backlog and prioritise based on expected impact and effort, then run tests on a weekly cadence. This prevents teams getting stuck debating ideas without shipping. We also use guardrails so improvements in one area do not harm another, for example increasing conversion while damaging retention. Every test has a clear hypothesis and a decision rule so the team can act on results quickly.
What channels do you use for business growth marketing?
Channel choice depends on your ICP, stage and unit economics, but a balanced mix usually works best. That can include paid search and paid social for speed, SEO and content for compounding demand capture, and lifecycle messaging for conversion and retention. We avoid over-reliance on one platform by building a mix and reallocating budget based on performance and payback, not habit or hype.
Can growth marketing improve retention and expansion revenue?
Yes. Retention and expansion are often the highest leverage levers because they improve LTV and make acquisition cheaper to scale. We build lifecycle programs that are segmented by behaviour and value, not generic blasts. That includes onboarding, win-back, upsell and cross-sell motions, plus referral mechanics that turn satisfied customers into a channel. This creates compounding growth, not only top-line volume.
How quickly should we expect to see results?
You can usually see early movement within weeks from fixing obvious leaks, such as offer clarity, landing page friction, creative testing and follow-up speed. Larger gains typically compound over a few months as the experimentation cadence runs. We set expectations by funnel stage and agree leading indicators, so you can track progress before long-cycle revenue fully matures. Weekly reporting keeps momentum visible and accountable.
Why choose Growthcurve for business growth marketing?
Growthcurve combines strategy and execution with a complete team that integrates like in-house. You get specialists across paid, creative, analytics and lifecycle, plus a real-time dashboard for transparency. Engagements are monthly rolling, there is no commission on your ad spend, and creative production is included. This gives you speed, aligned incentives and the ability to scale support up or down as priorities change.

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  1. 1 ABOUT YOU
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  3. 3 BOOKING
I agree to the Privacy Policy

Which of our services do you need?

Type

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Funding

We'll email you shortly
Prefer to call now?
USA
+1 (347) 657 3386
UK
+44 203 870 3186