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Growth agency London teams hire to scale efficiently

Full-funnel growth across acquisition, conversion and retention, measured against CAC payback, pipeline quality and LTV.

Weekly evidence-led sprints
Unlimited creative production included
Real-time performance dashboard
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5 Star Agency

Full-funnel growth, not just ads

A growth agency London businesses hire should own the full system, from first touch to retention, not just manage media spend. London teams often have strong products but fragmented execution across ads, SEO, lifecycle and analytics, which makes performance hard to scale. We start with a growth audit across your funnel, tracking, positioning and offer. Then we run weekly sprints prioritised by ICE scoring, aligned to AARRR metrics. The goal is repeatable growth with clear measurement and predictable payback.

Growth strategy and North Star

Define ICP, TAM and North Star metrics, then set a focused plan so every sprint ties back to revenue, payback and retention.

Analytics and attribution foundations

Fix tracking and reporting across GA4 and your CRM, so you can see which channels create incremental pipeline, revenue and healthy cohorts.

Sprint-based experimentation engine

Run weekly tests across creative, channels and conversion paths, scaling winners and stopping waste quickly to protect budget and runway.

Get a roadmap

Designed for London scale-ups

London teams often need to prove efficient growth under investor scrutiny. If tracking is messy or channel efforts are fragmented, decisions become political and budgets drift toward what looks good in-platform. We build a clear operating system: clean measurement, a prioritised experiment backlog, and weekly delivery. That helps you show progress against metrics like payback period, pipeline velocity and retention, while reducing waste and avoiding constant reorganisation.
  • Clear progress for investors
  • Less waste, tighter payback
  • Weekly execution cadence

Acquire demand across London channels

London is competitive across B2B SaaS, fintech, proptech and eCommerce, so acquisition needs tight targeting, strong creative, and clear conversion events. We combine demand capture on Google with paid social across Meta, TikTok and LinkedIn, then support it with SEO foundations for compounding inbound. We optimise for outcomes like qualified leads, pipeline, purchases or activated users, not impressions. Unlimited ad creative production lets you keep testing hooks, UGC and new formats without slowing down.

Paid search and intent capture

Capture high-intent demand on Google with tight keyword, ad and landing page alignment, reducing wasted spend from low-fit clicks.

Paid social creative testing

Test messaging and formats on Meta, TikTok and LinkedIn, scaling the creatives that drive qualified conversions and stable payback.

SEO and technical foundations

Build technical SEO and content clusters so your brand ranks for buyer questions and generates compounding leads alongside paid activity.

Scale acquisition

Improve conversion and retention

Growth is often constrained after the click: unclear positioning, slow pages, leaky funnels, or weak onboarding. We improve conversion with CRO and funnel analysis, then build lifecycle programmes that raise activation and retention. For B2B, that includes aligning marketing with sales and fixing handoffs so pipeline moves faster. For eCommerce and subscriptions, it means improving repeat purchase and LTV through segmented journeys. Better conversion and retention reduces marginal CAC and makes scaling spend far less risky.

CRO and funnel experimentation

Prioritise tests on landing, pricing and checkout flows using clear hypotheses, improving conversion without needing more traffic.

Lifecycle and nurture programmes

Build behaviour-based onboarding and nurture that increases activation and reduces churn, improving cohort quality and payback.

Sales alignment and RevOps

Align CRM stages, lead scoring and SLAs so marketing creates opportunities and sales follow-up is fast, consistent and measurable.

Improve conversion

One team, fewer handoffs

Coordinating multiple London specialists or freelancers can slow delivery and dilute accountability. Ads, creative, landing pages and email are managed separately, so experiments take weeks and learnings do not transfer. We provide a complete marketing department in one package and integrate like internal staff. Specialists across paid, creative, CRO, lifecycle and analytics work in one sprint cycle, so you get faster iteration and clearer ownership of outcomes.
  • Complete team in one package
  • Scale resources on demand
  • Avoid unreliable fractional teams

SEO that compounds, not a checklist

Organic growth is a mix of technical hygiene, content that earns clicks, and authority building that is genuinely deserved. We treat SEO as a product, with a backlog and a cadence, rather than a one-off project. Technical work covers crawlability, site architecture, Core Web Vitals, schema markup and index management. On-page work is driven by search intent and the real questions buyers ask at each stage. Off-page focuses on link earning through useful assets, partnerships and digital PR rather than spam. For example, for a B2B brand we might build a set of comparison pages for demand capture, a small research piece to earn links, and a library of problem-led articles that support sales calls. The outcome is more qualified traffic, better brand credibility, and lower dependency on paid media over time.

Why Growthcurve

Growthcurve is a growth agency London teams use when they need speed and execution depth without hiring. We integrate like internal staff and run weekly sprints across acquisition, creative, CRO, lifecycle and analytics. Unlimited ad creative production is included and we charge no commission on ad spend. You also get proprietary AI marketing tools and a real-time performance dashboard, with monthly rolling terms. We are official Meta, Google, TikTok and Snap agency partners.
  • Unlimited creative production included
  • No commission on ad spend
  • Monthly rolling engagement
What does a growth agency London team actually do?
A growth agency should improve performance across the full funnel, not only run paid media. That includes diagnosing where growth is leaking, then fixing acquisition, conversion, onboarding and retention as one system. In practice you should get a growth audit, a prioritised roadmap, and a weekly experiment cadence. Success is measured against outcomes like CAC payback, pipeline quality, conversion rate and cohort retention, not simply traffic or clicks.
How is a growth agency different from a London digital agency?
Many digital agencies specialise in one channel such as ads, SEO or social. A growth agency coordinates channels with CRO, lifecycle and measurement so results compound rather than reset each quarter. The difference is accountability. Growth work is prioritised against business KPIs and delivered as a sprint system. That reduces spend on activity that looks good in-platform but does not create incremental revenue or pipeline.
Which services should be included in a London growth engagement?
Most effective engagements include paid acquisition, creative production, conversion rate optimisation, and lifecycle or nurture, backed by strong analytics and reporting. For B2B, add RevOps alignment and sales enablement. The right scope depends on your bottleneck. If you have demand but poor conversion, prioritise CRO and onboarding. If you have conversion but weak demand, prioritise acquisition and SEO. A good partner starts from the constraint, not a fixed menu.
How do you choose what to test first in London?
We start with a growth audit to identify the biggest constraint in your funnel, then prioritise using an impact versus effort approach. Early sprints often focus on measurement fixes, creative refreshes, and landing page message match because they unlock fast learning. Once the foundations are solid, we expand into broader channel tests and deeper retention work. Every test has a hypothesis, success metric and decision rule so learning is clear and repeatable.
Can you run both local London and international campaigns?
Yes. We can run UK-focused and global programmes as long as measurement and conversion definitions are consistent. For local relevance, we can tailor creative, offers and targeting to London audiences while keeping the core positioning aligned. The key is avoiding fragmented reporting. We align tracking and CRM stages so you can compare performance by region, understand payback, and scale budgets where cohort quality holds.
How do you approach measurement and attribution in 2026?
Attribution is less reliable than it used to be, so we focus on decision-grade measurement. We align conversion events, UTMs and CRM stages, then build reporting that ties spend to pipeline or revenue outcomes. We also validate with structured testing where possible, such as controlled budget shifts and creative tests, so you can separate correlation from causation. The goal is confidence in what is incremental and worth scaling.
Do you improve conversion rate optimisation and website performance?
Yes. CRO is often one of the highest leverage levers because it lifts efficiency across every channel. We identify drop-offs, test improvements, and measure impact against meaningful conversions like demo bookings, purchases or activated sign-ups. Where site performance is a constraint, we prioritise fixes that reduce friction and improve user experience, such as page speed and clarity. Better conversion reduces marginal CAC and makes scaling far more sustainable.
How do you work with our in-house team in London?
We integrate like internal staff with clear owners and a weekly sprint cadence. That includes a shared backlog, short planning sessions and regular reporting tied to agreed KPIs. Your team keeps control of brand and product decisions, while we handle specialist execution across paid, creative, CRO, lifecycle and analytics. This reduces management overhead, avoids unreliable freelancer delivery, and keeps learning velocity high without constant meetings.
Why choose Growthcurve as a growth agency in London?
Growthcurve provides a complete marketing department in one package, built to integrate like internal staff and move fast. We run weekly sprints across acquisition, creative, CRO, lifecycle and analytics, supported by a real-time performance dashboard. Unlimited ad creative production is included and we charge no commission on ad spend. Engagements are monthly rolling, and we are official Meta, Google, TikTok and Snap agency partners. Book a call

Lifecycle marketing that increases LTV

If you only optimise acquisition, you end up paying more for the same customers. We build lifecycle systems that raise retention and expansion, using email, SMS where relevant, and CRM workflows that feel personal without being creepy. We set up segmentation based on behaviour and value, then design flows for onboarding, activation, replenishment, win-back and referral. In practice that can include RFM modelling for ecommerce, lead scoring for B2B, or product usage triggers for SaaS. We also help you capture first-party and zero-party data with preference centres and progressive profiling, so targeting stays resilient as privacy changes. When we ran a lifecycle audit for one team, we found revenue sitting in overlooked moments, like post-purchase education and renewal risk signals. The outcome is a healthier blended CAC and a marketing engine that keeps paying you back.

Measurement you can trust and use

Attribution arguments waste time and block good decisions. We set measurement up so it is good enough to guide spend, creative and roadmap choices, and we are honest about what is knowable. Tracking work can include GA4 hygiene, conversion event design, server-side tracking where appropriate, and consistent UTMs. Reporting lives in a real-time dashboard, with views that match how you run the business, such as channel performance, funnel conversion, cohort retention and creative learnings. We also use incrementality thinking where it matters, like geo holdouts or controlled tests for bigger budget shifts. For example, if brand search rises after a video push, we look at the whole picture rather than declaring victory based on last click. The outcome is faster iteration and fewer surprises in board meetings.

Operating rhythm, SLAs and ways of working

Good marketing is mostly good operations. We set a working rhythm that keeps delivery moving and prevents strategy decks from becoming a comfort blanket. You get a named lead, specialist channel owners, and access to top-tier US and UK talent, scaled up or down based on your needs. We agree response times, approval flows and who owns what across creative, landing pages, tracking and budget changes. Campaign planning happens in short cycles, with clear priorities and a shared backlog, so work does not disappear into a black box. We also help your internal stakeholders, like product, sales and finance, stay aligned with what marketing is doing and why. The outcome is a calm, consistent cadence, less context switching, and a team that behaves like your internal staff while staying on a monthly rolling basis.

Why Growthcurve

Growthcurve is built for teams who want senior thinking and fast delivery without the overhead of building it all in-house. Our marketers have scaled startups to nine-figure valuations, and our clients have raised over $700M in funding, so we understand what investors and boards look for. You get a complete marketing department in one package, with specialists who integrate as your internal staff and can scale up or down as priorities change. We are an official Meta, Google, TikTok and Snap agency partner, and we have a deep creative engine, including unlimited ad creative production, because most growth ceilings are creative ceilings. You also get a proprietary suite of AI marketing tools and a real-time performance dashboard to keep decisions grounded. No long-term contracts, no commission fees on ad spend, just accountable work on a monthly rolling basis.

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