Growth maketing agency built around payback and learning
We run full-funnel growth with weekly experiments, creative velocity and reporting tied to CAC payback and LTV.
What growth marketing means
A growth marketing agency is built around measurable revenue growth, not just activity. Instead of running channels in silos, we connect acquisition, conversion, activation and retention to a clear north star metric. Work is organised as experiments: a hypothesis, a test, a measurement plan, and a decision. That helps you improve CAC and LTV together, so growth stays sustainable. The goal is a repeatable system where each month builds on the last, rather than one-off campaigns.
North star metrics first
Align channels to CAC payback, activation and LTV so optimisation improves the business, not just platform numbers.
Weekly sprint experimentation
Run structured tests across creative, audiences and landing pages, then scale winners and cut waste based on evidence.
Full-funnel ownership
Improve acquisition and conversion together, then strengthen retention with lifecycle journeys so growth compounds over time.
Stop guessing what works
- Evidence-led decisions weekly
- Funnel fixes protect payback
- Compounding learnings over time
Demand and acquisition
We build acquisition programmes that match your stage and sales motion. That can include paid search for intent capture, paid social for scalable demand creation, and SEO and content for compounding inbound. Every channel has a clear role and conversion event, and we prioritise clean measurement early so learning is reliable. Creative is treated as the main growth lever: we test angles, proof and offers weekly to improve efficiency without relying on ever-increasing spend.
Paid search and intent capture
Structure campaigns around high-intent queries and landing page match, so spend focuses on buyers and improves conversion quality.
Paid social and creative testing
Run prospecting and retargeting with a steady pipeline of new creative, reducing fatigue and improving efficiency as you scale.
SEO and content compounding
Build topic clusters and landing pages tied to demand, so organic traffic grows over time and reduces reliance on paid acquisition.
CRO, retention, measurement
Most growth problems are not solved by more traffic. They are solved by improving conversion and retention, so each visit is worth more. We run CRO using analytics and qualitative insight to find friction, then test changes across key pages and flows. We also build lifecycle journeys that improve activation and reduce churn. Measurement is designed for decisions: reliable first-party events, a real-time dashboard, and pragmatic incrementality checks when attribution is noisy.
Landing page and funnel tests
Run structured A/B tests on messaging, proof and UX so more of your existing traffic converts without increased spend.
Lifecycle automation and win-back
Use behaviour-triggered email and CRM workflows to improve activation and retention, increasing LTV and expanding your CAC ceiling.
Attribution and lift checks
Blend platform reporting with cohorts and simple holdout-style tests where feasible, so scaling decisions reflect real impact.
Faster than hiring
- Complete team, one partner
- Scale specialist pods on demand
- Monthly rolling engagement
SEO that compounds, not a checklist
Organic growth is a mix of technical hygiene, content that earns clicks, and authority building that is genuinely deserved. We treat SEO as a product, with a backlog and a cadence, rather than a one-off project. Technical work covers crawlability, site architecture, Core Web Vitals, schema markup and index management. On-page work is driven by search intent and the real questions buyers ask at each stage. Off-page focuses on link earning through useful assets, partnerships and digital PR rather than spam. For example, for a B2B brand we might build a set of comparison pages for demand capture, a small research piece to earn links, and a library of problem-led articles that support sales calls. The outcome is more qualified traffic, better brand credibility, and lower dependency on paid media over time.
Why Growthcurve
- Unlimited creative production included
- No commission on spend
- Real-time performance dashboard
Lifecycle marketing that increases LTV
If you only optimise acquisition, you end up paying more for the same customers. We build lifecycle systems that raise retention and expansion, using email, SMS where relevant, and CRM workflows that feel personal without being creepy. We set up segmentation based on behaviour and value, then design flows for onboarding, activation, replenishment, win-back and referral. In practice that can include RFM modelling for ecommerce, lead scoring for B2B, or product usage triggers for SaaS. We also help you capture first-party and zero-party data with preference centres and progressive profiling, so targeting stays resilient as privacy changes. When we ran a lifecycle audit for one team, we found revenue sitting in overlooked moments, like post-purchase education and renewal risk signals. The outcome is a healthier blended CAC and a marketing engine that keeps paying you back.
Measurement you can trust and use
Attribution arguments waste time and block good decisions. We set measurement up so it is good enough to guide spend, creative and roadmap choices, and we are honest about what is knowable. Tracking work can include GA4 hygiene, conversion event design, server-side tracking where appropriate, and consistent UTMs. Reporting lives in a real-time dashboard, with views that match how you run the business, such as channel performance, funnel conversion, cohort retention and creative learnings. We also use incrementality thinking where it matters, like geo holdouts or controlled tests for bigger budget shifts. For example, if brand search rises after a video push, we look at the whole picture rather than declaring victory based on last click. The outcome is faster iteration and fewer surprises in board meetings.
Operating rhythm, SLAs and ways of working
Good marketing is mostly good operations. We set a working rhythm that keeps delivery moving and prevents strategy decks from becoming a comfort blanket. You get a named lead, specialist channel owners, and access to top-tier US and UK talent, scaled up or down based on your needs. We agree response times, approval flows and who owns what across creative, landing pages, tracking and budget changes. Campaign planning happens in short cycles, with clear priorities and a shared backlog, so work does not disappear into a black box. We also help your internal stakeholders, like product, sales and finance, stay aligned with what marketing is doing and why. The outcome is a calm, consistent cadence, less context switching, and a team that behaves like your internal staff while staying on a monthly rolling basis.