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Growth marketing firm built for profitable acquisition and retention

We run full-funnel growth sprints across paid, SEO, CRO, and lifecycle, tied to CAC payback and LTV.

Unlimited creative production included
No commission on spend
Real-time performance dashboard
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Strategy, metrics, cadence

A growth marketing firm should operate like a revenue team: clear targets, clean measurement, and a repeatable rhythm of experimentation. We start by mapping your funnel and unit economics, then define the constraint that is limiting growth right now. From there we build an experiment backlog and run weekly sprints with clear hypotheses and decision rules. This keeps execution focused on outcomes such as CAC payback, conversion rate, retention cohorts, and revenue, not vanity metrics.

Funnel and unit economics audit

Review acquisition, conversion, retention, and payback to find the highest-leverage bottleneck and set guardrails for profitable scaling.

Experiment backlog prioritisation

Score tests by impact and effort so you ship the highest-return ideas first, avoiding months of low-value activity and opinion debates.

Weekly shipping and reporting

Run a consistent sprint cadence with clear owners and decision-led reporting, so learnings compound and the team stays accountable.

Plan the sprints

A growth pod model

You do not need more disconnected specialists. You need a growth pod that can plan, ship, measure, and iterate. We work in weekly sprints, integrate with your team, and keep a single prioritised backlog. That means creative, paid, SEO, CRO, and lifecycle work all support one goal and one set of metrics. This is how you avoid channel silos and create compounding improvements that show up in revenue.
  • Weekly sprint shipping cadence
  • Single backlog, clear owners
  • Cross-channel compounding learnings

Paid media and creative

Performance marketing only scales when creative and measurement are treated as a system. We build paid programmes across channels like Meta, TikTok, Google, and LinkedIn, then run structured creative testing to prevent fatigue. We isolate variables such as hook, offer, and proof, and we version assets for placements so delivery stays strong. Budgets are scaled based on leading indicators and cohort quality, not just cheap clicks, protecting CAC and payback as spend increases.

Campaign structure and targeting

Set clear account structure and audiences, so learnings transfer and you can scale spend without losing control of performance signals.

Creative testing and rotation

Ship weekly creative variants and rotate winners, reducing fatigue and stabilising CPA as platforms optimise and audiences saturate.

Measurement tied to outcomes

Optimise towards qualified actions and revenue-linked events, so you are not scaling traffic that does not convert or retain.

Scale paid

SEO, CRO, lifecycle

Sustainable growth comes from compounding channels and better conversion, not only higher ad budgets. We build SEO programmes with technical fixes and intent-led content, then improve conversion using CRO on key pages and flows. Post-conversion, we implement lifecycle journeys that increase activation, retention, and upsell, using behavioural segmentation rather than generic blasts. This lifts LTV and reduces reliance on paid acquisition, giving you more room to scale.

Technical SEO and content clusters

Fix crawl and indexing issues, then publish content mapped to buyer intent, increasing qualified organic traffic that compounds over time.

Conversion rate optimisation

Use hypothesis-led testing to improve landing pages and funnels, increasing sign-ups or leads without needing more traffic.

Lifecycle automation and retention

Trigger onboarding and win-back flows from user behaviour, improving activation and reducing churn so LTV rises and payback shortens.

Build compounding growth

Built on clean data

A growth marketing firm is only as good as the data behind decisions. We help you define conversion events, align tracking with business outcomes, and build reporting that links channels to revenue. Where signal is reduced by privacy changes, we prioritise first-party data and cohort measurement so you can still make confident decisions. The result is fewer false positives, better budget allocation, and faster progress.
  • Revenue-linked conversion tracking
  • Cohort and payback reporting
  • Fewer false optimisation signals

SEO that compounds, not a checklist

Organic growth is a mix of technical hygiene, content that earns clicks, and authority building that is genuinely deserved. We treat SEO as a product, with a backlog and a cadence, rather than a one-off project. Technical work covers crawlability, site architecture, Core Web Vitals, schema markup and index management. On-page work is driven by search intent and the real questions buyers ask at each stage. Off-page focuses on link earning through useful assets, partnerships and digital PR rather than spam. For example, for a B2B brand we might build a set of comparison pages for demand capture, a small research piece to earn links, and a library of problem-led articles that support sales calls. The outcome is more qualified traffic, better brand credibility, and lower dependency on paid media over time.

Why Growthcurve

Growthcurve gives you a complete marketing department in one package, designed to move faster than in-house teams. We include unlimited ad creative production, charge no commission on ad spend, and provide a real-time dashboard for visibility. We integrate like internal staff, scale resources up or down as needed, and keep the engagement monthly rolling. If you need execution pace plus evidence-led decisions, we fit.
  • Unlimited creative production included
  • No commission on spend
  • Monthly rolling engagement
What does a growth marketing firm actually do day to day?
A growth marketing firm runs a repeatable cycle: diagnose the biggest funnel constraint, design experiments, ship improvements, and review results. Day to day, that includes building campaigns, producing creative, improving landing pages, fixing tracking, and iterating based on performance data. The difference is focus. Work is prioritised by impact on revenue-linked metrics such as conversion rate, CAC payback, retention, and LTV, not by channel activity alone.
How is a growth marketing firm different from a traditional agency?
Traditional agencies often focus on a single channel or deliverables like ads, content, or branding. A growth marketing firm connects multiple channels to a single set of business outcomes and uses experimentation to improve the full funnel. That means you get a prioritised backlog, clear hypotheses, and a cadence of testing across acquisition, conversion, and retention. Reporting is tied to pipeline or revenue, not only impressions, clicks, or leads.
Which channels should we expect you to run and optimise?
Channel mix depends on your audience and economics, but we commonly work across paid social, paid search, SEO, landing page optimisation, and lifecycle journeys. Where relevant, we also support LinkedIn distribution and account targeting. We start with what will move your constraint fastest, then expand once performance is stable. The goal is a balanced system where compounding channels like SEO reduce reliance on paid over time.
How do you decide what to test first in growth sprints?
We begin with a funnel and unit economics review, then choose the single constraint limiting growth. Tests are prioritised by expected impact, confidence, and effort, so you ship quick wins first while building towards larger plays. Each test has a hypothesis, success metric, and decision rule. This stops teams running random experiments and helps you build a library of learnings that can be reused across channels and audiences.
What metrics do you use to judge if growth is working?
We focus on metrics that reflect sustainable growth: CAC, payback period, conversion rate through key steps, retention cohorts, and LTV. For B2B, we also track qualified pipeline and stage progression. We avoid optimising only to platform-reported results. Where attribution is uncertain, we use cohort trends and structured tests to confirm that improvements are real and repeatable before scaling budgets.
How do you handle tracking and privacy changes affecting attribution?
We aim for trustworthy measurement rather than perfect attribution. That includes clean conversion definitions, first-party data capture, and reporting that connects marketing activity to business outcomes. When signal is reduced, we rely more on cohort reporting and decision-grade trends. If needed, we recommend practical improvements such as server-side tracking approaches and stronger consent handling, prioritised by what will materially improve decision-making.
How quickly should we expect to see results from a growth firm?
Timing depends on your starting point and sales cycle, but you should see early progress quickly in the form of shipped work, clearer reporting, and initial tests. Paid and CRO changes can show signal sooner, while SEO and lifecycle improvements compound over time. We set expectations using your payback window and funnel length. The goal is consistent weekly iteration, so results build rather than arriving as a one-off spike.
Do you provide strategy only, or do you execute as well?
We execute. Strategy without implementation rarely changes outcomes. Our approach is to build the plan, then ship through weekly sprints across creative, paid, SEO, CRO, and lifecycle, depending on your priorities. You still get a clear roadmap and decision framework, but the value is in consistent delivery and learning. That is how you turn insights into measurable improvements in conversion, retention, and revenue.
Why choose Growthcurve as your growth marketing firm?
Growthcurve gives you a complete growth team that integrates like internal staff, so you can move faster than hiring and coordinating multiple specialists. Unlimited ad creative production is included and we do not charge commission on ad spend. You get a real-time dashboard, an evidence-led sprint cadence, and a monthly rolling engagement for flexibility. If you want speed, accountability, and full-funnel execution, we are a strong fit. Book a call

Lifecycle marketing that increases LTV

If you only optimise acquisition, you end up paying more for the same customers. We build lifecycle systems that raise retention and expansion, using email, SMS where relevant, and CRM workflows that feel personal without being creepy. We set up segmentation based on behaviour and value, then design flows for onboarding, activation, replenishment, win-back and referral. In practice that can include RFM modelling for ecommerce, lead scoring for B2B, or product usage triggers for SaaS. We also help you capture first-party and zero-party data with preference centres and progressive profiling, so targeting stays resilient as privacy changes. When we ran a lifecycle audit for one team, we found revenue sitting in overlooked moments, like post-purchase education and renewal risk signals. The outcome is a healthier blended CAC and a marketing engine that keeps paying you back.

Measurement you can trust and use

Attribution arguments waste time and block good decisions. We set measurement up so it is good enough to guide spend, creative and roadmap choices, and we are honest about what is knowable. Tracking work can include GA4 hygiene, conversion event design, server-side tracking where appropriate, and consistent UTMs. Reporting lives in a real-time dashboard, with views that match how you run the business, such as channel performance, funnel conversion, cohort retention and creative learnings. We also use incrementality thinking where it matters, like geo holdouts or controlled tests for bigger budget shifts. For example, if brand search rises after a video push, we look at the whole picture rather than declaring victory based on last click. The outcome is faster iteration and fewer surprises in board meetings.

Operating rhythm, SLAs and ways of working

Good marketing is mostly good operations. We set a working rhythm that keeps delivery moving and prevents strategy decks from becoming a comfort blanket. You get a named lead, specialist channel owners, and access to top-tier US and UK talent, scaled up or down based on your needs. We agree response times, approval flows and who owns what across creative, landing pages, tracking and budget changes. Campaign planning happens in short cycles, with clear priorities and a shared backlog, so work does not disappear into a black box. We also help your internal stakeholders, like product, sales and finance, stay aligned with what marketing is doing and why. The outcome is a calm, consistent cadence, less context switching, and a team that behaves like your internal staff while staying on a monthly rolling basis.

Why Growthcurve

Growthcurve is built for teams who want senior thinking and fast delivery without the overhead of building it all in-house. Our marketers have scaled startups to nine-figure valuations, and our clients have raised over $700M in funding, so we understand what investors and boards look for. You get a complete marketing department in one package, with specialists who integrate as your internal staff and can scale up or down as priorities change. We are an official Meta, Google, TikTok and Snap agency partner, and we have a deep creative engine, including unlimited ad creative production, because most growth ceilings are creative ceilings. You also get a proprietary suite of AI marketing tools and a real-time performance dashboard to keep decisions grounded. No long-term contracts, no commission fees on ad spend, just accountable work on a monthly rolling basis.

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