Revenue growth agency that ties marketing to revenue

Full-funnel execution across acquisition, conversion and retention, measured against CAC payback, pipeline quality and lifetime value.

Full-funnel revenue ownership
Weekly evidence-led sprints
Real-time performance dashboard

What a revenue growth agency does

A revenue growth agency is designed to increase revenue, not just run campaigns. That means connecting the entire customer journey: demand creation, demand capture, conversion, and retention and expansion. The work spans strategy, creative, analytics, CRO, lifecycle, and the systems that make measurement reliable. Instead of optimising one channel in isolation, we manage the funnel as a single system and prioritise the levers that improve unit economics. Success is measured in outcomes like qualified pipeline, conversion rate, CAC payback, and LTV, not platform vanity metrics.

Full-funnel revenue ownership

Align acquisition, conversion and retention to shared revenue KPIs, so channel work ladders up to payback, pipeline quality and LTV.

Experimentation and optimisation cadence

Run a prioritised backlog of tests across creative, targeting and landing pages, killing losers quickly and scaling what is incremental.

Systems and measurement infrastructure

Connect tracking, CRM and dashboards so you can see multi-touch journeys clearly and make confident budget decisions.

Replace channel silos

Most teams struggle because growth is managed by channel. One supplier runs ads, another runs SEO, and nobody owns conversion or retention. You get lots of activity, but revenue does not move in line with spend. A revenue growth agency fixes this by managing the system end to end. We align goals across acquisition, conversion and lifecycle, prioritise the biggest constraint, and run a repeatable cadence of experiments. That reduces waste and makes results more predictable.
  • One owner across the funnel
  • Less waste, clearer decisions
  • Predictable testing cadence

Acquire and convert efficiently

Revenue growth starts with profitable acquisition. We build a channel mix across paid search, paid social, and SEO that matches your unit economics and stage of growth. Creative and media are run together so we can test messaging fast, manage fatigue, and improve performance without constant budget increases. Conversion is treated as a core lever. We optimise landing pages, offers and funnels, using clean analytics and controlled testing. This reduces wasted spend and increases the percentage of qualified traffic that becomes pipeline or customers.

Performance media with testing

Scale paid search and paid social with rapid creative iteration and clean conversion events, so spend is tied to revenue outcomes.

SEO for compounding demand

Build technical SEO and content that captures high-intent searches, reducing dependency on paid channels over time.

CRO on key funnel steps

Prioritise tests on landing pages and signup flows, improving message match and reducing friction so more visits become customers.

Retain and expand revenue

For sustainable revenue growth, retention and expansion matter as much as acquisition. We build lifecycle programmes that improve activation, reduce churn and increase repeat purchase or expansion revenue. This includes onboarding journeys, segmented email and messaging, win-back campaigns, and offers that increase AOV or MRR. We close the loop with measurement so we can see cohort performance and where value is leaking. When retention improves, CAC payback improves too, which gives you more room to scale acquisition while keeping profitability under control.

Lifecycle and retention strategy

Build onboarding and activation journeys that help customers reach value faster, improving retention and reducing churn pressure.

Expansion and upsell programmes

Create upgrade and cross-sell paths that fit customer behaviour, increasing revenue per account without relying on new acquisition.

Cohort and LTV measurement

Track retention and expansion by cohort, so you understand which acquisition sources produce the best long-term revenue.

Built for speed and leverage

Revenue growth requires cross-functional execution: creative, analytics, media buying, CRO and lifecycle. If any part is missing, teams move slowly and rely on opinions instead of evidence. We bring the specialist coverage to ship and learn quickly, supported by a real-time performance dashboard and an evidence-led approach. You get faster iteration than hiring, clearer accountability than juggling freelancers, and the ability to scale resources up or down as priorities shift.
  • Faster than hiring in-house
  • Avoid unreliable fractional delivery
  • Scale specialists on demand

SEO that compounds, not a checklist

Organic growth is a mix of technical hygiene, content that earns clicks, and authority building that is genuinely deserved. We treat SEO as a product, with a backlog and a cadence, rather than a one-off project. Technical work covers crawlability, site architecture, Core Web Vitals, schema markup and index management. On-page work is driven by search intent and the real questions buyers ask at each stage. Off-page focuses on link earning through useful assets, partnerships and digital PR rather than spam. For example, for a B2B brand we might build a set of comparison pages for demand capture, a small research piece to earn links, and a library of problem-led articles that support sales calls. The outcome is more qualified traffic, better brand credibility, and lower dependency on paid media over time.

Why Growthcurve

Growthcurve is a revenue growth agency built to act like your internal team. You get a complete marketing department in one package, running weekly sprints across paid media, SEO, creative, CRO and lifecycle. Unlimited ad creative production is included and we charge no commission on ad spend. You also get proprietary AI marketing tools, a real-time performance dashboard, and monthly rolling terms. We are official Meta, Google, TikTok and Snap agency partners.
  • Unlimited creative production included
  • No commission on spend
  • Official platform agency partners
What is a revenue growth agency, not just a marketing agency?
A revenue growth agency is accountable to revenue outcomes, not only campaign outputs. It runs growth across acquisition, conversion and retention so marketing investment improves unit economics such as CAC payback and LTV. Unlike a channel specialist, it connects the customer journey end to end: strategy, creative, measurement, CRO, lifecycle and the systems that make reporting reliable. The aim is predictable, scalable growth rather than isolated wins in one platform.
Which KPIs should we use to manage revenue growth?
Start with a small set of metrics that reflect the funnel and your model. Common ones include qualified pipeline or purchases, conversion rate by stage, CAC, payback period, and retention and LTV by cohort. Platform metrics like CTR and CPM are useful diagnostics, but they are not the score. You should be able to trace what changed and how it impacted downstream outcomes. If you cannot, the measurement setup needs fixing before scaling spend.
What services are typically included in a revenue growth programme?
Most programmes include performance media, SEO and content, conversion rate optimisation, lifecycle email and messaging, and analytics and dashboards. Many also include offer development, landing page build support, and sales enablement assets. The right scope depends on your bottleneck. If demand is weak, focus on acquisition and messaging. If demand exists but payback is poor, focus on CRO and retention. A good agency will recommend scope based on constraints, not preferences.
How do you approach attribution and incrementality in reporting?
We start with clean tracking and consistent funnel definitions so reporting is trustworthy. Then we use attribution as a decision tool, not a single source of truth. Multi-touch views can help explain journeys, but they can still be biased. Where possible, we validate decisions with controlled testing such as holdouts, creative and audience tests, and structured budget changes. The goal is understanding what is incremental and worth scaling, not just what can claim credit.
How quickly can a revenue growth agency show results?
Some results can appear quickly from tracking fixes, creative iteration, and landing page improvements. These steps often reduce wasted spend and lift conversion within weeks. Compounding improvements take longer, particularly SEO and retention where cohorts need time. We focus on a repeatable cadence so learning stacks over time. You should expect clearer decision-making quickly, with performance improving as experiments and systems mature.
Do you help with conversion rate optimisation and landing pages?
Yes. CRO is one of the highest leverage ways to increase revenue without increasing spend. We identify drop-offs, prioritise tests, and improve message match, proof, offer clarity and flow on key pages. Testing is structured with clear hypotheses and success metrics. We focus on meaningful conversions such as qualified leads, trials or purchases, not superficial clicks. Results are fed back into creative and targeting so acquisition and conversion improve together.
How do you improve retention, expansion and lifetime value?
We treat retention as a growth lever. That means building onboarding and activation journeys, segmented lifecycle messaging, win-back programmes, and upsell or cross-sell paths that fit customer behaviour. We measure retention and expansion by cohort so we know which acquisition sources and offers produce the best long-term revenue. Improving retention lifts LTV, which improves payback and gives more headroom to scale acquisition profitably.
How do you work with our internal teams and systems?
We integrate like internal staff and align on shared KPIs, definitions and ownership. Work runs in weekly sprints with a clear backlog, so stakeholders can see priorities, shipped work, and results. We work inside your existing tools where possible, including analytics and CRM, and we keep communication decision-focused. This avoids the common issue where external partners deliver activity that is hard to operationalise internally.
Why choose Growthcurve as your revenue growth agency?
Growthcurve provides a complete marketing department in one package, designed to integrate like internal staff and move fast. We run weekly sprints across acquisition, creative, CRO, lifecycle and analytics, supported by proprietary AI marketing tools and a real-time performance dashboard. Unlimited ad creative production is included and we charge no commission on ad spend. Engagements are monthly rolling, giving you flexibility while building a repeatable, evidence-led revenue growth system. Book a call

Lifecycle marketing that increases LTV

If you only optimise acquisition, you end up paying more for the same customers. We build lifecycle systems that raise retention and expansion, using email, SMS where relevant, and CRM workflows that feel personal without being creepy. We set up segmentation based on behaviour and value, then design flows for onboarding, activation, replenishment, win-back and referral. In practice that can include RFM modelling for ecommerce, lead scoring for B2B, or product usage triggers for SaaS. We also help you capture first-party and zero-party data with preference centres and progressive profiling, so targeting stays resilient as privacy changes. When we ran a lifecycle audit for one team, we found revenue sitting in overlooked moments, like post-purchase education and renewal risk signals. The outcome is a healthier blended CAC and a marketing engine that keeps paying you back.

Measurement you can trust and use

Attribution arguments waste time and block good decisions. We set measurement up so it is good enough to guide spend, creative and roadmap choices, and we are honest about what is knowable. Tracking work can include GA4 hygiene, conversion event design, server-side tracking where appropriate, and consistent UTMs. Reporting lives in a real-time dashboard, with views that match how you run the business, such as channel performance, funnel conversion, cohort retention and creative learnings. We also use incrementality thinking where it matters, like geo holdouts or controlled tests for bigger budget shifts. For example, if brand search rises after a video push, we look at the whole picture rather than declaring victory based on last click. The outcome is faster iteration and fewer surprises in board meetings.

Operating rhythm, SLAs and ways of working

Good marketing is mostly good operations. We set a working rhythm that keeps delivery moving and prevents strategy decks from becoming a comfort blanket. You get a named lead, specialist channel owners, and access to top-tier US and UK talent, scaled up or down based on your needs. We agree response times, approval flows and who owns what across creative, landing pages, tracking and budget changes. Campaign planning happens in short cycles, with clear priorities and a shared backlog, so work does not disappear into a black box. We also help your internal stakeholders, like product, sales and finance, stay aligned with what marketing is doing and why. The outcome is a calm, consistent cadence, less context switching, and a team that behaves like your internal staff while staying on a monthly rolling basis.

Why Growthcurve

Growthcurve is built for teams who want senior thinking and fast delivery without the overhead of building it all in-house. Our marketers have scaled startups to nine-figure valuations, and our clients have raised over $700M in funding, so we understand what investors and boards look for. You get a complete marketing department in one package, with specialists who integrate as your internal staff and can scale up or down as priorities change. We are an official Meta, Google, TikTok and Snap agency partner, and we have a deep creative engine, including unlimited ad creative production, because most growth ceilings are creative ceilings. You also get a proprietary suite of AI marketing tools and a real-time performance dashboard to keep decisions grounded. No long-term contracts, no commission fees on ad spend, just accountable work on a monthly rolling basis.

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