Maximise App Growth with Apple Search Ads Management
Growthcurve harnesses Apple Search Ads to unlock unprecedented app growth. By leveraging precise targeting and sophisticated campaign structures, we fuel your app's visibility and user acquisition in the competitive iOS Marketplace. Experience results that are 10x faster, aligning closely with your business growth strategy.
Strategic Keyword Management
We employ a hybrid approach, balancing manual and automated keyword strategies using exact, broad, and negative keywords, plus Search Match to enhance relevancy and capture high-intent searchers effectively.
Why this matters now
Comprehensive Campaign Structuring
Our campaigns are structured by brand, category, and competitor, combined with discovery campaigns that isolate performance metrics and refine targeting for enhanced accuracy and effectiveness.
Advanced Bid Management
We prioritize manual bidding strategies, using insights from ARPU and ROAS to interpolate bid adjustments, ensuring cost-effective targeting and maximized budget allocation.
Where this fits
Creative Sequencing and Relevance
Our integration of custom product pages with deep linking enhances user experience by aligning creative messaging with search intents, boosting tap-through rates and post-install conversions.
What success looks like
Deep Analytics Integration
Linking Apple Search Ads data with ASO insights, we uncover keyword gaps and optimize strategies based on impression share and performance metrics such as TTR, CPT, and ROAS.
Audience Refinement Techniques
By segmenting by device model and iOS version, we maintain ad relevance and bid efficiency, tailoring campaigns to ensure audience engagement and conversion rates are optimized.
Iterative Optimization Cycles
Continuous data-driven refinements via cohort analysis and LTV modeling, ensuring your campaigns adapt effectively to market dynamics and improve user retention outcomes.