Bankrolling the Banter: ANNA Money x Saving Grace
We teamed up with GK Barry and the hugely popular Saving Grace podcast to bring ANNA Money’s message to a massive, engaged audience. This collaboration wasn’t just about reach, it was about aligning with a platform that resonated with our target audience. By tapping into Grace's loyal listeners, we introduced ANNA Money to entrepreneurs and side-hustlers who could benefit most from the ANNA business accounts.
Collaborating with Saving Grace was a strategic move to build trust and grow ANNA Money’s brand presence. As one of the biggest podcasts at the moment, Saving Grace offered not only an impressive reach but also the perfect audience match. Entrepreneurs, side-hustlers, and small business owners tune in each week, making it the ideal platform to highlight how ANNA Money’s business accounts can support their growth.
The collaboration went beyond just awareness. GK Barry’s relatable and entertaining hosting style helped position ANNA Money as a brand that understands and supports the hustle. By integrating seamlessly into the content, we ensured the audience saw ANNA Money not as just another product, but as a genuine solution for their needs