Essence 80's UGC Push

Essence 80, a UK based dupe perfume brand, came to us with the need to build trust and awareness with their brand. To do that, we created a series of UGC Ads, which blended shots of London streets to highlight their British roots with authentic UGC from a UK-based creator. The mix of real-world content and sleek visuals made the brand relatable and helped connect with people looking to smell great without breaking the bank.