Betmate
Betting, But Make It Social
The Home of Social Betting, Betmate invites fans to ditch the bookies and wager against their mates instead. Our task was to visualise that promise in a way that felt instantly relatable and irresistibly fun.
Bobble-head banter
Scroll-stopping visuals
Viral humour
We created a squad of bobble-headed characters whose expressions mirror the joy, agony and friendly rivalry that defines social betting. By pairing them with Betmate’s signature neon green, punchy headlines and tournament-specific kits, the series delivers scroll-stopping humour while steering viewers straight to the app.
