Clay invented the job title that buys Clay
Every good CMO knows what Clay is: a spreadsheet that pulls enrichment from a couple of hundred data providers and pushes th...
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The SDR arbitrage is over
The SDR/AE/CSM split was a media buy wearing an org chart. The seat was the ad unit, the sequence was the creative, and the ...
The shift from the age of automation to the Agentic era
Let's start with something which is not 'agentic'...A user fills out a lead form on a landing page.A webhook pushes the form...
